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šŸ„‡ Olympic celeb styles

And 14 things every home gym needs

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An endorphin hit of info curated by Jon Kallus

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The main entrance to Romeā€™s new (old) Palazzo TalƬa (Giulio Ghirardi/Financial Times)

šŸ”¼ Recording artist Shaboozey. His smash ā€œA Bar Song (Tipsy)ā€ tallied a fourth nonconsecutive week at No. 1 on the Billboard Hot 100 Ā»Ā»

šŸ”½ Stock market enthusiasm over AI. Tech firms fell hard on Monday. Has the bubble burst? Ā»Ā» 

šŸ’¬ā€œWe are both loving it :)ā€ Join the founders and co founders raising their profile, connecting with investors, and building brand awareness on LinkedIn ā€”all without lifting a finger. Book a call to hear more about fv/ā€™s next level LinkedIn ghostwriting service Ā»Ā»

šŸ›« Peek inside Romeā€™s Palazzo TalƬa, Italian film director Luca Guadagninoā€™s first hotel Ā»Ā» And: Get to know the beauty of Saint-RĆ©my-de-Provence, an unsung ProvenƧal village in the South of France Ā»Ā»

šŸ‘— The Olympics 2024: all the celebrity style Ā»Ā»

šŸ¤– An OpenAI co-founder is leaving for rival Anthropic, maker of Claude Ā»Ā»

Is Gen Z key to your brand?

Your fellow fv/ reader Sara Wilson is a brand, content, and community strategist who coined the term ā€œdigital campfires.ā€ Learn her formula for capturing attention, relevance, and loyalty for your brand with Gen Z audiences with a free crash course this Thursday Ā»Ā»

Sydney Central Stationā€™s new upgrade, by McAslan and Woods Bagot (Brett Boardman/Wallpaper)

Ask for an upgrade every time you check into a hotel Ā»Ā»

Indiaā€™s government is cracking down on VPNs Ā»Ā»

And: Indiaā€™s ultra-wealthy club is booming ā€” hereā€™s where the countryā€™s rich are investing Ā»Ā»

At the heart of Sydney Metroā€™s expanded Central Station lies a spectacular new public space Ā»Ā»

New York City is about to get rid of about 75% of its pandemic-era outdoor dining structures Ā»Ā»

Audemars Piguet knows that watchmaking and music are connected Ā»Ā»

A new app called Me.bot promises to capture and connect your thoughts to understand you better, calling itself, ā€œa coach for all your life challenges, from a big career move to a small gloomy momentā€ Ā»Ā»

Meal delivery services are replacing company cafeterias Ā»Ā»

Fred again.. is touring in Autumn Ā»Ā»

JetBlue to use sustainable aviation fuel at JFK. They already do at SFO and LAX Ā»Ā»

The first teaser for ā€˜The White Lotusā€™ season 3 just dropped Ā»Ā»

Can online celebrity become actual, meaningful, serious investor interest for fund managers? Bill Ackmanā€™s cancelling of his US fund suggests that the answer is no Ā»Ā» 

Microsoft Azure crushed its cloud competition, leaving AWS and Google Cloud far behind Ā»Ā»

Saudi is committing more money to EV maker Lucid Ā»Ā»

The Breville Oracle Jet is a $2,000 computer that also makes coffee Ā»Ā»

Google pulls Gemini AI ad from Olympics after backlash Ā»Ā»

20min is a new ā€œlink-in-bioā€ for paid asking, letting experts and creators monetize your time and expertise by giving quick advice over text/voice/video to people who want to pay for it Ā»Ā»

French imports of Russia's liquified natural gas are surging Ā»Ā»

Michelin awards stars to three new LA restaurants Ā»Ā»

And: ā€œI ate at every buffet on the Las Vegas strip in one weekā€ Ā»Ā»

Finally: 14 things every home gym needs Ā»Ā»

Marketing is a problem. Itā€™s never been harder to stand out, or win new customers. And advertising ā€”historically one of the most powerful levers in a brandā€™s toolkitā€” is starting to stick in the thick mud of content thatā€™s overwhelming us all.

Iā€™m Jon. I send this newsletter and its sister publication, fv/pro, out to thousands of professionals around the world every week. Iā€™ve spent the past 2 years researching, and writing about, this new landscape, and specifically what it means for brands and marketers.

This work has helped my day job immeasurably. Iā€™m also an experienced writer, creative director and agency founder, helping businesses create quality content, and strategies that drive results.

How can I help? This year, our agency began LinkedIn ghostwriting for a subset of our clients, my friends, and readers of this newsletter. I love it, and so do they. If you're looking for help with LinkedIn, content marketing, or overall brand messaging, I'm here to listen and offer guidance. Book a chat today Ā»Ā»

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