Magic Max Mara

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from Jon Kallus

🔼 Pound sterling. Britain’s currency jumped to its highest level against the American dollar in over 2 years »»

🔽 Marmite Peanut Butter. Unilever has discontinued the savory product innovation. It had been on British shelves since 2019 »»

💬 “I honestly love how you work!!! So clear and easy to understand. You just get it.” In addition to this newsletter, fv/ also creates on-demand written content for people and brands. Turnarounds are usually next day, and sometimes even same day. Simply reply for more info, or book a discovery call here »»

🛫 Inside The Manner, Standard International’s luxe new hospitality experience in New York’s SoHo »»

👗 What’s so magical about a Max Mara coat? »»

🤖 iPhone designer Jony Ive confirms he’s working with OpenAI on a secretive AI hardware project »»

LinkedIn without lifting a finger™

fv/ has been working on a cost effective system that turns a 45 minute chat with me into 8 LinkedIn posts that are 100% you. We call it ‘LinkedIn without lifting a finger’, and I’m sharing it with fv/ readers and my network before rolling it out wide.

We don’t even have a landing page yet. We just have a process we’ve spent the last six months honing with your fellow readers.

❌ They’re not faking anything
❌ They’re not becoming someone their not
❌ And they’re definitely not hard selling anything

✅ They’re having an enjoyable 45 min. chat with me once a month
✅ They’re finding their authentic voice by talking things through
✅ They’re sharing their valuable insights with the world
✅ And they’re unlocking LinkedIn's “easy” mode without lifting a finger

Reply to this email to ask me anything about it, and let’s have a brainstorm

What to wear this autumn – the menswear special »»

Taco Bell added Omar Apollo’s “Disha Hot Sauce” to the menu »»

Japan is pushing a 4-day working week — but its workaholic culture makes it a hard sell »»

Nothing’s open-style headphones leak just before launch »»

London Heathrow is now officially the most connected airport in the world »»

What’s next after farm-to-table? »»

Why Katy Perry's comeback has gone so wrong »»

How Foot Locker is waging a comeback after its breakup with Nike »»

Apple Wallet has gotten one step closer to replacing your actual wallet. The company has just announced that California driver’s licenses and state IDs can now be added to the virtual wallet »»

If you know, you go: Inside the rise of secret villas, the ultimate destinations for connected travelers »»

The best time to visit London—and how many days to stay »»

Oakley's "Born to Rewild" collection embraces nature's beauty »»

Inside the island fortress of America’s mega-billionaires »»

Finally: Why the key message of Friends endures, 30 years on

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